Are commercial writers expected to do graphic design too?

Sometimes freelance commercial writing projects involve drafting copy and handing it off to the client for further design work. Other times, you might be asked to do a little extra. How would you handle it if you were asked to take on some graphic design aspects of a project? Here’s a question a freelance commercial … Read more

Should the freelancer be paid before or after the client pays the middleman?

Previously we talked about whether or not freelance commercial writers should lower their rates when working with middlemen clients. A writer had a great follow-up question about these relationships… when exactly should the freelancer be paid? Should you be paid when your work is complete? Should freelancers only be paid after the middleman is paid … Read more

Should I discount my regular rate for a “middleman” client?

Working for middlemen clients can be a lucrative thing for freelance commercial writers. This is when you work for a company like an agency on projects for their own clients. They bring you an often-steady stream of work, and you get to work on projects for different end-clients without seeking them out yourself. This kind … Read more

Writer seeks info on landing gigs writing informational booklets

Have you ever visited a doctor’s office and seen informational booklets, pamphlets, or brochures for the taking? They might offer a few tips or basic background on issues customers or clients to that business face. Did you ever then wonder, who writes these things? Can you do this work as a freelance commercial writer? That’s … Read more

Does writing a blog help generate more business?

Should freelance commercial writers have blogs? When they do, do those blogs actually attract new clients? Are they even worth the effort? Two experienced pros share differing thoughts on blogging as a means of marketing and reaching new clients. Can Writing a Blog Help Generate More Commercial Writing Business? The following question was asked of … Read more

Should I drop my fee to $20 an hour for an easy job?

In this mailbag response, a freelance commercial writer asks if they should drop fees (a whopping 75%!) for an easy gig where the client seems unwilling to budge. Find out why we don’t think this is a good idea, and get some tips on negotiating rates for “easy” jobs that could leave both you and … Read more

Do I charge less than my normal rate for a not-for-profit?

Should your freelance rates change depending on the type of client you work for? Do you charge more for corporate work over a small business? What about when working with nonprofits? One freelance commercial writer was curious about nonprofit freelance work and whether or not they should cut their rates in half. Here’s what two … Read more

Is $25 for a Press Release Too Cheap?

Let’s talk about $25 press releases. If you were offered the opportunity for ongoing work with an agency client (writing press releases in this example), how low would you be willing to go on your rates? And how low is too low? Should I accept an agency gig paying $25 per press release? Here’s a question originally … Read more