The Well-Fed Writer Blog

Are You Networking Harder or Smarter?

All networking was not created equal. While I’ve heard plenty of Chamber/association networking success stories over the years, it’s usually when people get actively involved in the organization and boost their visibility. But, by and large, the “cattle call” networking event never did much for me – empirically or spiritually. Such events always feel so … Read more

Types of Book Virtual Publicity Tours

Does the thought of having to travel across the country (or further) to deal with interviews and book signings make you cringe as an author? Would you rather be home working on your next book instead? The good news is that virtual publicity tours have been picking up steam for a while now in the … Read more

What Commercial Writing Pearl Would You Share As a Guest Blogger?

I pride myself on being able to write “multi-tasking” copy – like the headline above. Yes, this post is both a call for guest bloggers and a call for great commercial freelancing business subjects/ideas/strategies in your comments. I gotta say, I’ve truly been blown away by the brilliant, wise, and insightful blog commentary from you … Read more

Identifying the Target Market for Your Book

Before you can think about promoting your book, you have to identify your target market – the people most likely to buy your book. Why? Because if you don’t properly target your audience, you’ll waste time and money on ineffective marketing or promotional tactics. Planning is as important in marketing a book as it is … Read more

Even Seasoned Scribes Fret Over “Just-Turned-In” Copy…

I recently got a note from a fellow FLCW and friend of mine up in New York. Here’s what he wrote: Peter: Do you sometimes anguish over the waiting period, after you’ve submitted work to a client and then anticipate their thumbs-up or thumbs-down response? As I write these words, I’m waiting on a client … Read more